Google said Youtube is on track to turn profitable - finally. The turnround is being driven by banner ads on the YouTube home page and “pre-rolls”. Read Financial Times article for details.
Its Chinese counterparts, Youku and Tudou, have yet to break even. But, at least, they seems to be on the right track. The majority of their revenue have been banner ads and “pre-rolls” ads when they formally introduced advertising program last year.
Posts
No comments:
Post a Comment